In today’s competitive market, understanding customer behaviour is no longer optional—it’s essential for any business aiming to increase sales and foster customer loyalty. Sales strategies now hinge on analyzing how customers think, act, and make decisions, allowing businesses to create personalized experiences that resonate. This blog dives deep into how sales and customer behaviour intersect

Marketing is the art and science of connecting products, services, and ideas to the right people at the right time. For businesses of all sizes, marketing is essential for growth, customer engagement, and long-term success. This article covers the fundamentals of marketing, including strategies, principles, and tools to help you understand how marketing works and